Why video marketing your listings is so important!

I will often be in conversations with Realtors and we will be talking about the benefits of our company and what we do and inevitably the conversation will drift towards the comparison of the standard 360 slide show to promote listings vs HD Video, which is a big part of our business and what value a Video will bring to selling their listing? This is a great question, if you have a good set of pictures and a half decent slide show why do you need HD video?

Here are a few good reasons to include HD video in your Marketing promotion:

1. We are video junkie nation! Internet usage has more than doubled in the last ten years (source http://www.internetworldstats.com/am/ca.htm) For the first time, Canadians as a whole are spending more time online than watching TV, and video content is playing a big part in what people are consuming (source http://www.newslab.ca/?p=328)

2. Video creates a better end user experience and whether you are an investor, property manager or realtor, it is a more effective lead generation tool than traditional types of media such as newspaper and flyers, because it creates a forum for immediate discussion and feedback. (source www.forrent.com http://propertyadguru.com/2009/09/using-video-increases-leads/)

The simple fact is that Video promotion is not the future, it is the now and Realtors can't afford to get left behind.

PowerHouseHD is here to help Realtors get the most out of their online promotion initiatives, so please don't hesitate to give me a call about any of this information.

Fabby Waters
PowerHouseHD Productions
Fabby@PowerHouseHD.com
416-712-8484

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